Sharpening the Focus on Social Equity to Make Strategic Budget Decisions

Recorded On: 06/11/2020

How can local governments address social inequities during a period of significant fiscal stress and uncertainty?  The local government budget is a reflection of the needs and priorities of all stakeholders and involves difficult decisions about programs and services that may have to be cut or reinvented. Many believe that addressing social inequities through the budget process is key to leading a strong, strategic and successful economic and public health recovery.   

Join this session to learn more about key factors, best practices, and tools for maintaining and improving equity as a piece of your budget strategy.


This webinar was developed in partnership with National Forum for Black Public Administrators (NFBPA), Local Government Hispanic Network (LGHN), International Network of Asian Public Administrators (I-NAPA) and Government Alliance on Race and Equity (GARE).

ICMA Practice Areas: [3] Equity & Inclusion; [8] Policy Facilitation & Implementation; [9] Community & Resident Service; [10] Service Delivery; [12] Financial Management & Budgeting 

Zan Gibbs

Chief Equity Officer

Zan Gibbs is currently serving as the Chief Equity Officer for the City of San Antonio. In this position, Zan oversees citywide equity work that spans all Departments, with the goal of advancing equity in budgeting, community engagement, program and service delivery. The Office of Equity develops, implements and supports a variety of equity and inclusion initiatives, including the creation and application of key tools and trainings. In 2017 the City of San Antonio adopted its first annual budget incorporating equity budget concepts and continues to apply a Budget Equity Tool every year with every City Department.

Prior to this Zan was the Equity and Inclusion Program Manager for the Portland Bureau of Transportation in Oregon for three years, and initially came to doing equity work within the public sector after spending twenty years working on various racial and social justice initiatives in the non-profit sector. This included designing racial justice community led active transportation programs in public housing programs, leading racial justice trainings and retreats for various non-profit organizations, religious and academic institutions, and doing community organizing around displacement and gentrification issues.

At the age 21, Zan founded and then directed for twelve years, a high-risk youth resource center, which also earned Zan the Skidmore Prize in 2007 for designing and implementing innovative youth empowerment models. Zan is also a co-founder of the Portland chapter of Showing up For Racial Justice, and designed a unique model for building up white allies in the racial justice movement though core team and cohort models. 

Zan has been a keynote speaker, facilitated multi-day racial justice retreats for environmental organizations from all over the country with the Center for Diversity and the Environment, delivered interrupting oppression and racial justice ally workshops with Western States Center, has a Master’s in Public Health with an emphasis on cross-cultural program design, and has used some of those skills to train community health workers in Rwanda, Africa, on utilizing smartphones to track and report on health equity data.

Zan is passionate about bicycling, backpacking, and is an avid fan of Ted Talks. 

Jonathan Butler

Equity Manager

Jonathan Butler is currently serving as an Equity Manager for the City of San Antonio. Tasked with supporting the success of the Office of Equity and the successful implementation of equity initiatives citywide, Jonathan works to promote and measure the impact of social justice policies, practices and procedures throughout City departments.

Prior to joining the City of San Antonio, Jonathan’s lifelong interest in public service led him to Chattanooga, TN to join the Department of Economic and Community Development as an Affordable Housing Specialist where he worked to establish policies and initiatives to preserve and produce affordable housing. He also helped create Chattanooga’s Land Bank Authority, and was later promoted to Manager of the Neighborhood Services and Development Division, a position that maximized his 20 years of experience cultivating relationships with diverse constituencies and his ability to bring people together to solve problems.

As a seasoned attorney, his experience includes serving as Managing Attorney of two multi-million dollar practice groups, working with for profit and non-profit entities on increasing organizational capacity, issues-based advocacy, messaging and communications, diversity and anti-harassment training, and employee dispute resolution. He has created workforce incentive programs, implemented 360 degree performance evaluations for team leaders, supervisors, and attorneys, and assisted with the strategic planning, recruitment, and the successful procurement of multi-state contracts.

Jonathan has received awards from the Martin Luther King, Jr. Center for Nonviolent Social Change, the Urban League of Greater Chattanooga, and is an inaugural member of the Urban League’s Inclusion by Design executive leadership training program and the Leadership Tennessee Next Program. He serves on a number of non-profit boards and is a graduate of Emory University in Atlanta, GA where he completed his Bachelor of Arts in English and served as the Emory Alumni Board President. He also received his Juris Doctorate from American University’s Washington College of Law, and is a licensed attorney in Virginia and Georgia. Jonathan is a gifted public speaker, avid golfer, lover of live music, and a poet known to occasionally grace the microphone at local spoken word events.

Gordon Goodwin

Government Alliance on Race and Equity Director

Gordon brings significant experience to the new Race Forward working with senior leadership teams to help nonprofit organizations achieve mission and program alignment. His specialties include organizational strategy development, program delivery and impact, and governance and leadership. Gordon has worked for 30 years with and for foundations, community development organizations and public : private sector consortia in metropolitan and rural settings. He has worked extensively with organizations that have formed collaborative efforts to advance their advocacy and public policy objectives—specifically, designing and facilitating working group meetings, trainings, governance discussions and organizational strategic alliances. Gordon has contributed to poverty reduction and racial equity public policy efforts with PolicyLink, Northwest Area Foundation, WK Kellogg Foundation, Foundation for the Mid South, CFED and The Aspen Institute.

He is based in Saint Paul, MN. He is married, a proud parent of two adult children, a caretaker for two small dogs, and repairs and rides motorcycles in his spare time.

Chris Fabian

Co-founder, ResourceX

Chris Fabian is Founder and CEO of both the Center for Priority Based Budgeting and Resource Exploration. Priority based budgeting (PBB) is a leading best practice in local government and a powerful lever for change. ResourceX provides the software solution and powerful analytic tools to implement a priority based budget using data and evidence to transparently and exponentially improve results for citizens and the community. He combined both companies in 2017 under ResourceX, with staff members in Colorado, North Carolina, Texas, New Mexico, Michigan and Ohio. PBB is now practiced and applied by over 200 organizations across North America.

Chris’s journey into the world of Government Finance began in 2003, when his very first company, the Local Government Solutions Group, was a partner to David Osborne’s “Public Strategies Group” – Osborne, if the name is familiar was co-author of “Reinventing Government” and “The Price of Government.” In partnership with Public Strategies, Chris worked with some of the country’s first pioneers in “Budgeting for Outcomes” – the process that first attempted to propose an alternative to traditional line-item budgeting approach, emphasizing the “Outcomes” that the public gets for its money.

From 2005-2008, Chris’s work centered on creating the Priority Based Budgeting process while a local government practitioner. “PBB” is currently recognized as a leading practice by the International City/County Management Association (ICMA), the Government Finance Officers Association (GFOA) as well as the Alliance for Innovation.


06/11/2020 at 1:00 PM (EDT)   |  90 minutes
06/11/2020 at 1:00 PM (EDT)   |  90 minutes
Evaluation Survey
15 Questions
1.50 ICMA CE credits  |  Certificate available
1.50 ICMA CE credits  |  Certificate available