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  • The Cloud: Using Information to Engage the Community

    Contains 2 Component(s), 1.50 credits offered

    This free on demand webinar will help you understand new opportunities for community engagement using cloud technology.

    We live in a time when citizens are looking for new ways to engage with their communities.  While most communities have made some inroads with digital communications, there are unprecedented opportunities to expand civic engagement beyond the town hall. Dennis Harward from TownCloud will discuss the strengths and weaknesses of various forms of digital communications and describe strategies and techniques for bringing your government to the citizens in the digital world where they live.

    This webinar will feature:

    • different examples of effective use of social media 
    • strategies for digital communications
    • new ways to engage your community

    This is a free webinar sponsored by an ICMA Strategic Partner who will have access to the registration contact information.

    Dennis Harward

    Founder, HTE

    Dennis Harward has been a visionary leader in the development of local government software for more than 30 years.  As founder of HTE, he led the company through the development of more than 50 successful applications for more than 1,000 customers.  At TownCloud, Dennis is currently creating a new generation of cloud-based apps that incorporate citizen engagement and transparency.  In addition to building successful government software, Dennis has also served on city council and on the Denver Regional Council of Governments.

  • Marketing Tips to Draw Businesses to Your Community

    Contains 2 Component(s), 1.50 credits offered

    In this on-demand webinar, learn the basics of a solid marketing strategy – from effectively utilizing marketing channels to lead generation.

    Without effective marketing, your city’s economic development strategy will fall flat. In this webinar, subject experts from Buxton will go over the basics of a solid marketing strategy – from effectively utilizing marketing channels to lead generation. See practical examples of how communities across the U.S. are putting marketing strategies into action and gain inspiration for your own marketing initiatives. Topics will include the following:

    How to generate leads

    • Tips for navigating the sales process
    • Best practices for marketing collateral
    • Social media and trade show tips for success
  • Ethics 101 E-Course 25 Sites

    Contains 2 Component(s), 1.50 credits offered

    Buy individual access for 25 employees. Pricing listed is total amount for your office, not per person.

    This package allows you to purchase access for 25 employees. Pricing listed is total amount for your office, not per person. You will receive e-mail confirmation with instructions on how to add your team to the system.

  • Ethics 101 E-Course 50 Sites

    Contains 2 Component(s), 1.50 credits offered

    Buy individual access for 50 employees. Pricing listed is total amount for your office, not per person.

    This package allows you to purchase access for 50 employees. Pricing listed is total amount for your office, not per person. You will receive e-mail confirmation with instructions on how to add your team to the system.

  • Ethics 101 E-Course 100 Sites

    Contains 2 Component(s), 1.50 credits offered

    Buy individual access for 100 employees. Pricing listed is total amount for your office, not per person.

    This package allows you to purchase access for 100 employees. Pricing listed is total amount for your office, not per person. You will receive e-mail confirmation with instructions on how to add your team to the system.

  • Ethics 101 E-Course 200 Sites

    Contains 2 Component(s), 1.50 credits offered

    Buy individual access for 200 employees. Pricing listed is total amount for your office, not per person.

    This package allows you to purchase access for 200 employees. Pricing listed is total amount for your office, not per person. You will receive e-mail confirmation with instructions on how to add your team to the system.

  • Ethics 101 E-Course

    Contains 2 Component(s), 1.50 credits offered

    Self-paced e-course designed to train staff in the fundamentals of ethical decision making.

    Are members of your organization prepared to do the right thing when ethical dilemmas happen? 

    With ICMA’s Ethics 101 e-course, you can strengthen your jurisdiction’s ethical culture by making sure that your staff has a proper grounding in your organization’s values and can deal with ethics issues that arise on the job. Ethical conduct by all employees is essential for an organization to succeed and prosper.

    Audience: This is a basic ethics course designed for employees below the department head level.

    Course Overview: This self-paced program contains eight modules that can be accessed online from work or home. Upon completion of a final assessment; certificates of completion will be generated for participants with an assessment score of 70 percent or greater.  Participants may retake the final assessment until a passing grade is achieved.

    Upon completion your staff will:

    • Understand ethical decision making and conduct is required of every employee
    • Understand the importance of following the ethics policy at all times
    • Recognize the importance of examining their actions and decisions carefully and to look for ethical issues
    • Understand the importance of always consulting with their supervisor any time they think they may have an ethical problem

    Common areas of concern addressed in this course include:

    • Gifts and special treatment
    • Benefiting personally from city/county government contracts or transactions
    • Resumes and the importance of telling the whole truth
    • Travel expenses and accurate, honest reporting
    • Privacy, personal information
    • Visiting inappropriate websites
    • Proper use of social media
  • Local Gov Data Part 2: Managing Data

    Contains 2 Component(s), 1.50 credits offered Recorded On: 03/01/2018

    Free on-demand webinar is part of a four-part series presented by SAS.

    Data strategists will talk about how to successfully get your data in order. Kay Meyer and Mary Anne Hopper will outline five essential components of a data strategy and share examples of successful data management. Having implemented a transformative data integration project for her government agency, Kay Meyer will talk frankly about the pitfalls you may encounter, how to ensure that data is protected, and the differences between data sharing and open data.

    You and your staff will discuss:

    • The benefit of enterprise-wide data sharing and common impediments
    • Successful approaches to embarking on sharing data
    • Five components of Data Strategy
    • Examples of successful adoption
    • Pitfalls encountered by governments that start sharing data
    • Difference between data sharing and open data

    NOTE: This is part two of a four-part series. All sessions are free. Registration is separate for each session; you may register for any or all of these sessions. This is a free webinar sponsored by an ICMA Strategic Partner who will have access to the registration contact information.


    This webinar is complimentary thanks to the sponsorship of an ICMA Strategic Partner who will have access to registration information.

    Kay Meyer

    Principal Industry Consultant, SAS

    Mary Hopper

    Senior Manager Consulting, SAS

  • Free Webinar: Cybersecurity: Is Your Local Government Resilient?

    Contains 2 Component(s), 1.50 credits offered

    This on-demand webinar will discuss the results of a recent ICMA white paper and review best practices for keeping local governments protected from cyber crime.

    Local governments are increasingly turning to digital technologies to make it easier for individuals and businesses to access the essential services they deliver, and as such, must develop and implement sound strategies for managing the risks from cyber attacks. During this session, Jonathan Trull, Microsoft’s Chief Cybersecurity Advisor and former CISO for the State of Colorado, will join Donald Norris, PhD, emeritus professor of public policy at the University of Maryland, Baltimore County to discuss this issue. Dr. Norris will cover the results from the recent ICMA cybersecurity survey and whitepaper, “Cybersecurity: Protecting Local Government Digital Resources.” They will also discuss the most common types of cyber attacks occurring today and share best practices and strategies public sector leaders can leverage to secure their government’s digital assets.

    Donald Norris

    Professor Emeritus, Public Policy, University of Maryland, Baltimore County

    Dr. Donald F. Norris is the former director of the School of Public Policy at the University of Maryland, Baltimore County (UMBC), and is currently an emeritus professor of public policy at UMBC. He studies public management, in which he specializes in information technology in governmental organizations, including e-government and cybersecurity; and urban affairs broadly but with specific attention to metropolitan governance. He has published widely in leading journals in urban affairs and public administration. His latest book, Metropolitan Governance in America, was published by Ashgate Publishing in 2015.

    Berna Oztekin

    Research Associate, ICMA

    Berna Oztekin-Gunaydin is a local government research associate with the Research and Policy Team for the International City/County Management Association (ICMA). Her responsibilities include identifying and conducting research, and disseminating content and leading practices on local government management issues. She also focuses on extending ICMA research activities globally. Her recent research includes cybersecurity, smart cities, and innovation and emerging practices in local governments surveys. She has also produced multiple case studies on smart cities and impacts of globalization on local government as well. Before joining to the Research and Policy Team, Berna worked for ICMA Global Programs and Business Development Teams as an assistant program manager for 3 years. She supported ICMA China Center activities, the Legislative Process and Governance Professional Fellows Program in ASEAN Countries, and the CityLinks Program. Berna worked on proposals announced by USAID, WB, & the other international donors, and concept papers.

    Jonathan Trull

    Senior Director, Cyber, Microsoft

    Jonathan C. Trull is the Senior Director, Cyber Enterprise Cybersecurity Group, Microsoft Enterprise & Partner Group. Jonathan leads Microsoft’s team of worldwide Chief Security Advisors to provide thought leadership, strategic direction on the development of Microsoft security products and services, and deep customer and partner engagement around the globe. Jonathan joined Microsoft in 2016 as an experienced information security executive bringing more than 15 years of public and private sector experience. Trull was Vice President and CISO with Optiv, where he was responsible for developing and executing the company's information security strategy and program. Prior to his role at Optiv, Trull was the Chief Information Security Officer (CISO) for Qualys where he was responsible for securing infrastructure and products, bringing security best practices to customers, providing strategic direction on the development of the QualysGuard Security Platform, researching real world threats and providing guidance on how to address them

  • Local Gov Data Part 1: Overview of Data and Analytics

    Contains 2 Component(s), 1.50 credits offered Recorded On: 02/15/2018

    Free on-demand webinar is part of a four-part series presented by SAS.

    This first webinar in a series of four will discuss the importance of local governments sharing data and running analytics.  Jennifer Robinson and Kay Meyer discuss the prevailing problems that local governments have with data, the types of data currently collected and the types of data that will be generated as new technologies emerge and influence the information we collect about our infrastructure, operations, and citizens.  The conversation will focus in on data and analytic strategies that position your staff to maximize its data for informed decision making.  

    You and your staff will discuss:

    • Types of data that local governments are collecting
    • The current environment/challenge of most local governments with their data
    • Typical impediments that prevent local governments from sharing data
    • The value of data and why local governments need to use and protect it
    • Why perform analytics?
    • Key components of a strategic analytics approach
    • Advantages of having an enterprise-wide analytics approach

    NOTE: This is part one of a four-part series. All sessions are free. Registration is separate for each session; you may register for any or all of these sessions.

      

    This webinar is complimentary thanks to the sponsorship of an ICMA Strategic Partner who will have access to registration information.

    Kay Meyer

    Principal Industry Consultant, SAS

    Jennifer Robinson

    Director, Local Government Solutions, SAS